Sunday, February 25, 2007

Big News Coming From PayPerPost

I wonder what it is? They've recently rolled out some great improvements so what could it be now? First we have segmentation. Not so good for me because I have a low pr and a high Alexa rating. I need them to be exact opposite, a high pr and low Alexa.

Next, some advertisers are banning blogger blogs. Not just blogger, but all free blogs. They want people with their own domains. Not sure how I really feel about this. I can have content that is just as good or better than paid domains. I actually do have my own domain, it just isn't PayPerPost ready. I need more posts but more importantly, I need to have it for 90 days. It's only 2 weeks old, so I have a way to go.

But the new news? What could that be. I think I have an idea what it is though. I bet it's more advertisers coming on board. A lot more advertisers. They've seen the results of the power of the Posties and now they want in. And to that I say come on in and what took you so long. Of course PPP is great, look at the wonderful job the Murph Man is doing.

The best part for advertisers? Segmentation means they can tighten up the requirements for their opps. You can target high pr blogs, and blogs within a certain niche like tech or personal finance. But because you have so many Posties to choose from, your message can get out there ten-fold. You also have the added benefit of cross-marketing. You may be a tech site, but you can get your message to entertainment or science blogs. Hey, techies like gossips too. So now you have your message out in front of a whole new audience and new potential customers from all niches, and from all over the world.

While these are just my wild guesses, I'm sure that whatever PayPerPost has up their sleeves is going to be awesome. And it will not only benefit the Posties, but advertisers and PPP as well. Then all of the naysayers will have to see what a truly revolutionary tool PPP is and wonder why they didn't jump on board sooner.

1 comment:

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